We are Sjoerd and Jan-Willem Jongmans – two brothers driven by a shared passion for creativity, sustainability, and running our own online store. What inspires us? Creating products that tell a story and leave a lasting impression.

Our journey began in 2006, when we launched UrStyle as an online store selling unique headphones and streetwear. It was a time of innovation: cycling through the city with bags and bike trailers full of packages, delivering rare Skullcandy headphones to customers looking for something truly special. That desire to offer distinctive products never left us, even after we sold the store to Dressnocode, another duo of brothers in fashion.

From a shared dream to a new mission
Life took us in different directions after that. Sjoerd built a career as an SEO freelancer, helping countless businesses grow, while Jan-Willem continued his passion as a product designer and gardener in Germany, gaining a deep respect for working with sustainable materials. Yet one dream persisted: building something together that truly reflected who we are.

Now, years later, we've reunited around that vision. But this time, it's different. No mass-produced items, no fleeting trends, but something meaningful: sustainable, handcrafted wooden products, created especially for you.

Sustainability at our core
For us, it all starts with the right materials. We work exclusively with certified sustainable wood, with a traceable origin we can trust. Our products aren't just gifts for the recipient; they're also a step toward a world where conscious choices matter.

What makes us unique
With over a decade of experience in e-commerce, product design, and marketing, we know what it takes to create products that truly connect with people. We actively seek to engage with like-minded individuals – those who, like us, value quality, care, and sustainability.

Reviving that unique feeling
We want to recapture the magic of those early days on our bikes, delivering something special that made people smile. Not just another generic gift, but a heartfelt gesture – something that shows you've truly thought about the person receiving it, whether it's a friend, family member, or business partner.

A product with a story
When you choose us, you're not buying a product that rolls off a conveyor belt. You're choosing craftsmanship, made with care, love, and attention to detail. Together, we can bring your idea to life, creating something tangible that will be cherished for years to come.

Thank you for taking the time to learn our story. We look forward to creating something special for you and welcoming you into a movement that celebrates personal and sustainable choices.